EA CEO: With Frostbite, We're Preparing for a World with Many Devices Capable of Playing Games
EA CEO: With Frostbite, We're Preparing for a World with Many Devices Capable of Playing Games
EA CEO Andrew Wilson was featured in a lengthy interview posted today by The Verge. Amid many other topics, he talked about how Electronic Arts is preparing for a futurity where games volition span across multiple devices, with the Frostbite engine playing an important function to that finish.
What we're trying to do is prepare the company for a world where truly there are more devices capable of playing games, and players are refreshing them more than often and likely refreshing them asynchronously. You might refresh your mobile device at a different time than I practise. You lot might buy the 8K, I might stick with a 4K. You lot might go down the Oculus VR road, I might go downward the PSVR route. What I've got to practise equally a creator is try and go along you together with your friends within experiences that y'all honey, and the only way nosotros tin do that is at a core engine level.
We talk a lot about our unmarried engine in Frostbite. It will scale upward graphics on a bigger device and calibration them down on a smaller device, so that we can build one time and publish to many devices. It's a world where nosotros're no longer having to make a decision like, "Practise nosotros build for the Xbox or the PlayStation or both?" There's literally 30 or twoscore or 50 unlike devices, and we take to be able to build for all devices that are meaningful for players.
We've been investing heavily on that front for the final four or five years. And we think now, by virtue of that transition, nosotros get more than games on the PS4 and Xbox One than any other publisher. You lot meet us at present starting to really grow our mobile install base. You see us become to the PSVR and Google VR in the same time frame. That'south the merely path frontward for us. In a earth in which nosotros take to build incrementally for every device, forget the cost implications of that, nosotros literally simply couldn't do it from a person power point of view.
DICE'southward Frostbite engine really is one of the aces in EA's pocket. Information technology may just exist the best engine when it comes to delivering both great graphics and performance, but information technology likewise allows huge flexibility and scalability which lets Electronic Arts employ it in most games regardless of the device used.
EA CEO Andrew Wilson so explained more thoroughly that Electronic Arts is envisioning a future where every game played regardless of the device volition contribute to the aforementioned virtual world, ane way or some other.
As you recall well-nigh us putting the entire experience into the cloud, what then happens is the nature of the experience isn't governed past the platform that you choose to play on. The nature of the experience is governed purely by the screen size that you have access to, and the connected controller, and the amount of time you take to play.
When you're playing on a PlayStation 5 or 6 or whatever is available at that point, it's going to look 1 way on your big-screen Television. When yous're looking at information technology through a mobile device, it's going to look a different fashion. When you're playing it on your net-enabled refrigerator screen while y'all're getting the eggs out in the morning, because you're but doing a few quick trades for Madden Ultimate team, it'southward going to take a unlike format.
The most important thing is that none of that time is wasted. It'south non throwaway time. Everything accumulates to the value of who you are in that virtual earth. That's really our vision: to get to a betoken where nosotros [don't] discern for you where you should play or how you should play, simply that every minute of play that y'all invest in the experiences that we create adds value to who you are in that virtual globe. You're not throwing things away from one device to another or i feel to some other.
That goes from device to device. It as well goes from game to game, because again, nosotros as human being beings are the sum full of our experience. That's what makes u.s.a. who we are. That's what gives u.s.a. our character. We desire to replicate that in the virtual space.
I'grand not really sure we'll play games on our fridges anytime soon every bit suggested by the EA CEO, but overall it does seem an enticing vision by Electronic Arts. What do you think, folks? Are you interested in a fully continued virtual world?
Source: https://wccftech.com/ea-ceo-frostbite-preparing-world-devices-capable-playing-games/
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